Avail-TVN Celebrates October with “Fright Fest” Video On Demand Programming Stunt
Vampires, Zombies, Psycho Killers, Ghosts and Witches Spook Avail-TVN’s Halloween VOD Offering
LOS ANGELES–(BUSINESS WIRE)– Halloween has come early. Avail-TVN™, the largest independent digital media services company in North America, today announced that it will be offering its spine chilling “Fright Fest” video on demand promotion starting October 1.
The promotion will be available in just under 10 million households throughout the month of October through service providers such as Charter, Insight and WOW!. Within the “Fright Fest” menu category created by Avail-TVN, consumers will have access to as many as 144 new release and cult classic movies on demand. Using Avail-TVN’s menu mapping system, horror fans will be able to locate titles in their favorite genre with the help of several user-friendly subcategories such as “Vampires,” “Haunted Houses,” “Zombies,” “Hitchcock,” “Possessed,” “Psycho Killers,” “Scary Funny,” and “Trick or Treat Kids.”
“Avail-TVN has long supported the horror genre through its annual ‘Fright Fest’ promotion. This year, however, with the increased interest brought on by the Twilight series and other vampire-themed programming, we decided to greatly expand it,” said Amy Kan, Avail-TVN’s vice president of marketing and communications. “With all its subcategories, ‘Fright Fest’ is a great example of how Avail-TVN has made menu mapping a prominent marketing tactic for VOD and highlights the creative programming services we offer. It is our biggest and most ambitious promotional menu category to date.”
Some of the spooky Halloween categories and titles being offered as part of “Fright Fest” include:
About Avail-TVN
Avail-TVN is the largest independent digital media services company in North America. Working with every major studio and television network, the company offers a full content line up of MPEG-4 encoded live programming as well as video on demand content in MPEG-2 and MPEG-4 to multichannel video providers throughout the US, Canada, the Caribbean and Mexico. The Avail-TVN platform is an open, advanced technology, offering the most comprehensive, end-to-end solution for licensing, managing, distributing and marketing linear and on-demand content to virtually any platform today and is extensible to support the new services of tomorrow. For more information about Avail-TVN’s products and services, please visit www.avail-tvn.com.
